The Turner Brand Identity project was the first time where we said all of our brands are stronger together as Turner. It’s enabled us to have stronger language around the power of brands, around the power of our portfolio, but keeping the individual brands’ personalities

The new logo is both symbolic to underscore the fact that we’re not the old Turner anymore. The wild, wild west is here again, and we need to bring out the best of Turner in order to lead into the future.

- Molly Battin

SVP Brand Strategy - Turner